PT MITRA AYU

As the sacred month of Ramadan draws to a close, PT Mitra Ayu extends our warmest wishes to our valued customers, trusted partners, and dedicated team members on the blessed occasion of Eid al-Fitr 2026. Eid is more than the end of fasting—it is a powerful celebration of renewal, compassion, and shared humanity. It is a time when gratitude deepens, generosity expands, and communities reconnect with renewed spirit and purpose. Through this article, we would like to share a mea

PT Mitra Ayu is currently developing a new exciting EU & US Natural Terpinen-4-ol made from Plai. Terpinen-4-ol is a monoterpene alcohol predominantly found in plai oil, tea tree oil and other essential oils. It exhibits well-documented antimicrobial, antifungal, anti-inflammatory, and antioxidant activities. Due to its efficacy combined with low irritation potential, terpinen-4-ol is increasingly utilized in dermatological, hygienic, and health-related formulations. Terpinen

At PT Mitra Ayu, we welcome the Lunar New Year with heartfelt gratitude for the journey behind us and renewed enthusiasm for the road ahead. To our valued partners, customers, and dedicated team members, we extend our warmest wishes for a prosperous and joyful celebration. May the Year of the Horse bring you momentum, resilience, and abundant new opportunities. The Year of the Horse: Energy, Determination, and Progress In the Chinese zodiac, the Horse symbolizes strength, vit

The food industry is experiencing a significant shift as consumers increasingly seek products that are simple, transparent, and made with ingredients they recognize. This shift, widely known as the clean label trend, is reshaping how food products are developed, formulated, and communicated to the market. For food and beverage manufacturers, clean label is no longer a niche concept, it has become a strategic consideration in product innovation and brand positioning. What “Cle

C14 carbon testing (also known as radiocarbon analysis or carbon-14 isotope testing) is a scientific method used to determine whether a substance originates from natural plant sources or from petrochemical (synthetic) sources. Every living plant absorbs carbon dioxide from the atmosphere during its life cycle, including a small amount of radioactive carbon-14 (¹ ⁴ C). After a plant dies, the amount of ¹⁴C slowly decreases due to radioactive decay. In contrast, petrochemical c

The close of the year offers a meaningful moment to pause and extend our deepest appreciation to you. Your trust, support, and collaboration have played an essential role in our journey, and we are truly thankful for the connection we share. From the entire PT Mitra Ayu family, we wish you a joyful Christmas and a bright, prosperous New Year. This season reminds us of the importance of gratitude and togetherness. Whether celebrating near or far, may your holidays be filled wi

The International Fragrance Association (IFRA) is the global coalition representing the fragrance industry, established in 1973, with headquarters in Geneva and operations in Brussels. It sets safety standards and regulations to ensure the safe use of fragrance ingredients in consumer products globally. IFRA develops and regularly updates the IFRA Standards, which are detailed regulations that prohibit, restrict, or specify the use of certain fragrance ingredients to protect

As Thanksgiving draws near, we at PT Mitra Ayu would like to express our sincere appreciation to our valued customers, partners, and essential oil enthusiasts around the world. Though Thanksgiving is celebrated mainly in the United States, its spirit of gratitude, unity, and appreciation for nature’s abundance deeply resonates with our values and our work in producing Indonesian essential oils, oleoresins, natural isolates, and resinoids. At PT Mitra Ayu, we take great pride

Fragrance allergens are specific compounds found in perfumes, skincare, and household products that can trigger allergic reactions in...

PT Mitra Ayu is proud to be a SEDEX member since 2020 and has successfully completed the SMETA (Sedex Members Ethical Trade Audit)...